/PANTONE 2017 (EMEA)
/PANTONE 2017 (EMEA)

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PANTONE Case Studies

Bates Motel Blue - Norman’s Favorite ColorBates Motel Blue - Norman’s Favorite Color
Pantone Color Institute
5 July 2017

The movie Psycho and its main protagonist Norman Bates hold a special place in our pop culture. A contemporary prequel to Psycho, Bates Motel is a portrayal of how Norman Bates' psyche unravels through his teenage years, and how deeply intricate his relationship with his mother, Norma, truly is. Read full article >

PANTONE Tiffany Color ArticleCrazy about Tiffany's - The story behind an iconic brand color
Pantone Color Institute
19 February 2016

19 February 2016 saw the launch of a documentary about Tiffany & Co., entitled CRAZY ABOUT TIFFANY'S. The film traces the Tiffany story from its origins with the Tiffany family to the modern day globally desired brand including the story behind the iconic Tiffany Blue color as defined by the Pantone Color Institute’s custom color programme. At its core, CRAZY ABOUT TIFFANY'S captures both the artistry and fearlessness that has enchanted the world for over 150 years. Learn more about the story of Tiffany & Co below and the power of their iconic color, and how Pantone defined it, in this video. Read full article >

PANTONE Minion Yellow™ - Behind the ScenesMinion Yellow™ - Behind the Scenes
Pantone Color Institute
11 January 2016

Pantone, Illumination Entertainment and Universal Partnerships & Licensing created an official new PANTONE Color, Minion Yellow, based on the Minions from Universal Pictures and Illumination's Despicable Me global film franchise, including this summer's blockbuster hit, Minions. Watch the Video >