/PANTONE 2017 (EMEA)
/PANTONE 2017 (EMEA)

Pantone Introduces 210 New Colors for Fashion, Home Furnishings and Interior Design

8/17/2015

Carlstadt, N.J., August 17, 2015 – Pantone LLC, an X-Rite company and the global authority on color and provider of professional color standards for the design industries, today announced the addition of 210 new colors, to the PANTONE® FASHION, HOME + INTERIORS Color System.

Pantone leveraged international trend-spotting intelligence along with consumer and client color research from the Pantone Color Institute® to develop an enhanced shade selection. The addition of the new shades brings the total selection to 2,310 colors, offering the most relevant color palette, specification tools and global color solutions throughout the product development process, from inspiration to realization.

“The colors that are influencing design today have evolved to reflect shifting societal views, new technological innovations and a truly global outlook,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “With the ability to interpret the influence of color on overall consumer psychology, we have enhanced the utility of our PANTONE FASHION, HOME + INTERIORS Color System to enable the design community to stay on the cutting edge of color selection.”

 “With the advent of fast fashion, and continued pressure on shortening product manufacturing cycles, Pantone’s off-the-shelf color system with immediate, global availability is more relevant and economical than ever before,” stated Mitchell Cole, Global Director of Marketing, PANTONE FASHION, HOME + INTERIORS.

 The 210 new color additions focus on areas of significant market needs, addressing evolving consumer tastes.

With the growing complexity and versatility of the orange family, the range was expanded to include hot and radiant tones, as well as spicy, deeper and more golden oranges. New, intensified blacks, such as PANTONE 19-4003 Onyx and PANTONE 10-3911 Black Beauty, reflect the prevalence of these shades across the fashion, home and interiors industry as a color of luxury. Blues have become more nuanced, so the palette incorporates varying degrees of watery, vibrant aquamarine blues, along with chambray blues, new takes on classic navies and ethereal shades that evoke feelings of calmness. The increasing appeal of pink has led to the addition of a variety of pinks spanning from softer rosier shades, such as PANTONE 18-1951 Love Potion, to those that are more vibrant, such as PANTONE 18-2045 Pink Peacock.

The new range of reds is both sultry and elegant at once. The yellow palette has been enhanced to include more true yellows and orange yellows, along with pungent yellows to express an exotic vibe. New brown shades reflect earth-driven and organic movements, as well as rich and delectable shades influenced by trends in luxury. The continued influence of the green family led to the addition of a wide array of shades that range from natural to synthetic. As purple hues continue to rise in popularity, the new range includes vibrant red-based purples, an array of softer mid tones, and mystical shades representing the multi-dimensional aspects of the color. Both neutrals and whites were expanded in warm and cool tones.

The beautiful new colors were developed by Pantone and Huntsman Textile Effects, two leaders in color development and realization. Huntsman’s AVITERA® SE range of dyes is a breakthrough innovation that enables dramatic sustainability gains while greatly enhancing color accuracy in dyeing cotton and cellulosic blends.

The new colors for the PANTONE FASHION, HOME + INTERIORS palette are currently available in cotton formats.

Individual cotton color standard Swatch Cards (4” x 4”) will accurately specify colors and build palettes for textiles and apparel using the PANTONE FASHION HOME + INTERIORS SYSTEM.  New colors are also available as supplement pages to all PANTONE FASHION HOME + INTERIORS publications, such at the Cotton Passport, Cotton Planner, Cotton Chip Set and Cotton Swatch Library. Color Manager Software will enable digital design using all of the 2,310 colors now included in the PANTONE FASHION HOME + INTERIORS color palette. The use of globally available dyes and on-site technical support ensures accurate reproduction throughout the manufacturing process.

About Pantone and the Pantone Color Institute

Pantone LLC, a wholly owned subsidiary of X-Rite, Incorporated, is the global color authority and provider of professional color standards for the design industries. Pantone products have encouraged colorful exploration and expressions of creativity from inspiration to implementation for more than 50 years. Through the Pantone Color Institute, Pantone continues to chart future color direction and study how color influences human thought processes, emotions and physical reactions. Pantone furthers its commitment to providing professionals with a greater understanding of color and to help them utilize color more effectively. Always a source for color inspiration, Pantone also offers designer-inspired products and services for consumers. More information is available at store.pantone.com. For the latest news, trends, information and conversations, connect with Pantone on Facebook, Twitter, Pinterest, Instagram and the Pantone Blog.

About X-Rite

X-Rite, Incorporated, is the global leader in color science and technology. The company, which now includes color industry leader Pantone, develops, manufactures, markets and supports innovative color solutions through measurement systems, software, color standards and services. X-Rite’s expertise in inspiring, selecting, measuring, formulating, communicating and matching color helps users get color right the first time and every time, which translates to better quality and reduced costs. X-Rite serves a range of industries, including printing, packaging, photography, graphic design, video, automotive, paints, plastics, textiles, dental and medical. For further information, please visit www.xrite.com.

About Huntsman Textile Effects

Huntsman Textile Effects is the leading global provider of high quality dyes and chemicals to the textile and related industries. We use cutting edge technology to develop solutions and create innovative products with intelligent effects such as built-in freshness, sun protection or state-of-the-art dyes which reduce water and energy consumption. With operations in more than 90 countries and seven primary manufacturing facilities in six countries (China, Germany, India, Indonesia, Mexico and Thailand), Huntsman Textile Effects is uniquely positioned to provide prompt and expert technical service wherever our customers are based.

PANTONE®…Make It Brilliant.

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PANTONE® and other Pantone trademarks are the property of Pantone LLC. © 2015. All rights reserved.


 

SUPPLEMENT

 

COLOR on COLOR Campaign palette description:

 

Pleasingly versatile and lighter than air, a fun palette of papery pastels intermingled with softer tones is disarming and charming.

 

Comprehensive New On-Trend Color Breakdown:

 

Reds

The addition of richer, more elegant reds containing both blue and yellow undertones, such as Goji Berry and Jalapeno Red along with deeper wine reds with hints of brown are found in Spiced Apple, Merlot and Red Pear.

 

PANTONE 18-1659 Goji Berry

PANTONE 18-1759 Jalapeno Red

PANTONE 18-1325 Spiced Apple

PANTONE 19-1534 Merlot

PANTONE 19-1536 Red Pear

 

Pinks

Rose Quartz, Ballet Slipper and Cherry Blossom are softer in tone, mimicking nature and conveying the rosy glow of good health, while Love Potion and Pink Peacock, incorporate blue undertones to express the vibrant and playful side of pink.

 

PANTONE 13-1520 Rose Quartz

PANTONE 13-2808 Ballet Slipper

PANTONE 13-3207 Cherry Blossom

PANTONE 18-1951 Love Potion

PANTONE 18-2045 Pink Peacock

 

Orange

As demand for orange continues to grow, the expanded range includes different variations of this versatile and convivial shade including hot and radiant orange tones such as Dragon Fire and Exotic Orange and an assortment of spicy shades with greater color depth found in Aura Orange and Chili Oil. There are also toned down hues suffused with brown like Summer Fig, Honey Ginger and Spice Route, and an expanded amount of golden orange in Mango Mojito and Autumn Blaze.  Coral influenced hues like Blooming Dahlia and Peach Echo have also been incorporated into the orange color family.

 

PANTONE 16-1460 Dragon Fire

PANTONE 16-1453 Exotic Orange

PANTONE 18-1551 Aura Orange

PANTONE 18-1440 Chili Oil

PANTONE 17-1450 Summer Fig

PANTONE 18-1050 Honey Ginger

PANTONE 17-1345 Spice Route

PANTONE 15-0960 Mango Mojito

PANTONE 15-1045 Autumn Blaze

PANTONE 15-1520 Blooming Dahlia

PANTONE 16-1548 Peach Echo

 

Yellows

The selection of yellows were enhanced with more “true” yellows, from the lighter shades of Lemon Icing, Yellow Pear and Lemon Verbena to the brighter Golden Kiwi and Minion Yellow.  The influence of orange continues to manifest itself with a newly added array of orange yellows, such as Jurassic Gold and Kumquat, as well as mustard yellows, Chai Tea and Spicy Mustard, to express a more exotic vibe.

 

PANTONE 11-0515 Lemon Icing

PANTONE 11-0623 Yellow Pear

PANTONE 12-0742 Lemon Verbena

PANTONE 13-0644 Golden Kiwi

PANTONE 13-0841 Minion Yellow

PANTONE 13-0946 Jurassic Gold

PANTONE 14-1052 Kumquat

PANTONE 17-0949 Chai Tea

PANTONE 14-0952 Spicy Mustard

 

Browns

Brown represents a more earth driven and organic hue, but also exudes luxury. The new colors range from the golden Roasted Pecan and Sugar Almond, to the red-based shades of Smoked Paprika and Cherry Mahogany, which express more color depth and versatility. Delicious, robust coffee and chocolate browns like Chicory Coffee, Rocky Road, Tiramisu and Chocolate Fondant have been added as well. 

 

PANTONE 17-1052 Roasted Pecan

PANTONE 18-1155 Sugar Almond

PANTONE 19-1429 Smoked Paprika

PANTONE 19-1435 Cherry Mahogany

PANTONE 19-1419 Chicory Coffee

PANTONE 19-1234 Rocky Road

PANTONE 19-1233 Tiramisu

PANTONE 19-1432 Chocolate Fondant

 

Greens

The influence of the green family led to the addition of a wide array of green shades ranging from the earthy warm yellow greens like Guacamole and Split Pea, to true green shades of Lush Meadow, olive infused Sea Turtle and Kalamata, deep blue influenced greens, Forest Biome, Rain Forest and the citrusy, energetic shades of Lime Popsicle and Evening Primrose.  

 

PANTONE 17-0530 Guacamole

PANTONE 16-0545 Split Pea

PANTONE 18-5845 Lush Meadow

PANTONE 19-0403 Sea Turtle

PANTONE 19-0510 Kalamata

PANTONE 19-5230 Forest Biome

PANTONE 19-5232 Rain Forest

PANTONE 13-0443 Lime Popsicle

PANTONE 13-0651 Evening Primrose

 

Blues

As blues are becoming more nuanced, to broaden the palette, varying degrees of watery and vibrant aquamarine blues were added with Iced Aqua, Deep Lagoon, Ibiza Blue and Island Paradise. Cooler, ethereal shades like Zen Blue, Serenity and Airy Blue evoke feelings of calmness while chambray blues including Blue Horizon and Quiet Harbor, classic navy Maritime Blue and darker green blues, i.e. Gibraltar Sea, Moonlit Ocean and Deep Dive were incorporated.

 

PANTONE 13-5410 Iced Aqua

PANTONE 19-4540 Deep Lagoon

PANTONE 17-4245 Ibiza Blue

PANTONE 14-4620 Island Paradise

PANTONE 14-3912 Zen Blue

PANTONE 15-3919 Serenity

PANTONE 14-4122 Airy Blue

PANTONE 18-3929 Blue Horizon

PANTONE 17-4029 Quiet Harbor

PANTONE 19-3831 Maritime Blue

PANTONE 19-4038 Gibraltar Sea

PANTONE 19-4122 Moonlit Ocean

PANTONE 19-4126 Deep Dive

 

Purples

The multi-dimensional aspect of purple was embraced through the incorporation of red-based purples such as Grape Kiss and Charisma, several grayed-down purple with blue undertones suggestive of Arctic Dust and Plum Truffle, an array of softer mid tones, Lilac Breeze, Purple Rose, and mystical purples including Purple Sapphire and the smoky Violet Indigo.

 

PANTONE 18-3014 Grape Kiss

PANTONE 18-3340 Charisma

PANTONE 18-1705 Artic Dust

PANTONE 18-1506 Plum Truffle

PANTONE 15-3720 Lilac Breeze

PANTONE 15-3716 Purple Rose

PANTONE 18-3540 Purple Sapphire

PANTONE 19-3750 Violet Indigo

 

Whites

The purest of the pure and most classic of shades were expanded in both warm and cool tones. Reminiscent of foams and milky sauces, these natural whites Sea Salt and Buttercream have a soft quality to them.  Brilliant White, a bright white that appears optically brightened, stands out amongst the creamy whites.

 

PANTONE 11-1302 Sea Salt

PANTONE 11-0110 Buttercream

PANTONE 11-4001 Brilliant White

 

Neutrals + Taupes

New neutrals Almond Milk and Brazilian Sand provide warmth and comfort. With the taupe and khaki family continuing to be important, warmer and classic taupes were added into the palette, including Hazelnut and Porcini.

 

PANTONE 12-4301 Almond Milk

PANTONE 13-1308 Brazilian Sand

PANTONE 14-1315 Hazelnut

PANTONE 15-1125 Porcini

 

Grays

Varying color depths of gray ranging from the quieter Harbor Mist and Oyster Mushroom, to the deeper charcoal shades, i.e., Blackened Pearl and Gray Pinstripe were developed to match increased demand for the color.

 

PANTONE 14-4202 Harbor Mist

PANTONE 13-4201 Oyster Mushroom

PANTONE 19-3917 Blackened Pearl

PANTONE 19-0203 Gray Pinstripe

 

Blacks

Sleek and sophisticated blacks that are both deep and intense round out the collection of black hues in the palette.

 

PANTONE 19-4003 Black Onyx

PANTONE 19-3911 Black Beauty